Commerce Tea
Commerce is changing faster than ever before. That’s why we started Commerce Tea, a podcast to help you keep up with what’s happening in the industry. We’re your hosts, Kelly Vaughn, CEO and founder of Shopify Plus agency The Taproom, and Rhian Beutler, COO, and co-founder of the Shopify app company venntov. With a combined 20 years ecommerce experience, Rhian and Kelly will teach you tips and tricks for growing and scaling your online store, hear from top experts in the industry, and be inspired by stories from successful entrepreneurs. Grab a mug and join us every Tuesday morning to talk shop.
Ep.65 – What is headless commerce?
Over the past couple of years you may have heard of a really weird buzzword that's only picking up more steam: headless. This week on the podcast we're discussing what exactly…
Ep.64 – Choosing apps to install on your store
There are thousands of apps in the Shopify App Store, and so many more that aren't listed through the App Store. So how do you choose which apps will be the…
Ep.63 – Conversion Rate Optimization
As we're all getting prepared for Black Friday/Cyber Monday, now's a great time to dig a little deeper into CRO, or Conversion Rate Optimization. This week on the podcast we're introducing…
Ep.62 – BFCM Predictions
It's officially September, so we're talking Black Friday/Cyber Monday again! This week we're joined by Ian Leslie, Senior Director of Retail Advocacy at Bolt. We're breaking down our predictions for BFCM…
Ep.61 – Optimizing your Product Page for SEO
Today we are talking about my favorite topic: SEO. Specifically how to optimize your product pages for SERPs, and how to understand the word salad I just delivered to you.
Ep.60 – Finding new opportunities in busy markets
Today we are joined by Elise DeCamp, VP of Acquisition for WeCommerce. We're gonna be chatting about the evolution of commerce, acquisitions, and the power of community.
Ep.59 – How to use email popups effectively
If you've listened to any of our conversion rate optimization episodes or webinars, you know we have a LOT of opinions about popups. This week on the podcast we're talking about…
Ep.58 – Predicting the future of commerce
Today we are once again joined by Ethan Choi, growth investor at Accel. We are going to be speaking about e-commerce trends, predictions, and all things in between.
Ep.57 – Baymard's Common Mobile UX Pitfalls, Part 2
A couple months ago we started discussing Baymard Institute's 18 Common UX mobile pitfalls.
Ep.56 – An Introduction to A/B Testing and Acquisitions
Today we are joined by Jacob Garlick, the CEO of Neat A/B testing. We are going to be talking about the rapidly changing landscape of optimizing your store's theme and other…
