How I Built This with Guy Raz

How I Built This with Guy Raz

Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.New episodes release on Mondays and Thursdays. Listen to How I Built This on the Wondery App or wherever you listen to your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/how-i-built-this now. Get your How I Built This merch at WonderyShop.com/HowIBuiltThis.

Advice Line with Norma Kamali of Norma Kamali (2024)

Jul 10, 2025·50 mins

Iconic fashion designer Norma Kamali joins Guy on the Advice Line, where they answer questions from three early stage founders. Plus, Norma shares her take on balancing a strong creative vision…

Rick Steves' Europe: Rick Steves (2021)

Jul 07, 2025·1h 17m

Rick Steves spent the summer after high school backpacking through Europe on two dollars a day—sleeping on the floor, sneaking into museums, and subsisting on a diet of bread and jam.…

Advice Line with Jim Koch of Boston Beer Company (August 2024)

Jul 03, 2025·51 mins

Boston Beer Company founder Jim Koch joins Guy on the Advice Line, where they answer questions from three founders about finding product-market fit.

Talenti: Josh Hochschuler

Jun 30, 2025·1h 12m

After falling in love with the gelato shops of Buenos Aires, Josh Hochschuler came home to Dallas with a bold idea: bring authentic Argentine gelato to the U.S. He raised $600,000…

Advice Line with Eric Ryan of Method

Jun 26, 2025·46 mins

Method co-founder and serial entrepreneur Eric Ryan joins Guy on the Advice Line to answer questions from three early-stage founders. Plus, Eric shares his strategies for entering new market categories, and…

UNTUCKit: Chris Riccobono

Jun 23, 2025·1h 13m

On a trip to Las Vegas, Chris Riccobono found himself wearing the same J.Crew shirt over and over; it was the only dress shirt he had that looked good untucked. All…

Advice Line with Marcia Kilgore of Beauty Pie

Jun 19, 2025·39 mins

Serial entrepreneur Marcia Kilgore — founder of brands like Beauty Pie and Soap & Glory — joins Guy on the Advice Line, where they answer questions from three early-stage founders managing…

Figma: Dylan Field

Jun 16, 2025·1h 14m

The dashboard in your car – the interface on your Zoom screen … many of the products we interact with every day were created with the collaborative software Figma. Figma is…

Advice Line with Perry Chen of Kickstarter

Jun 12, 2025·46 mins

Kickstarter co-founder Perry Chen joins Guy on the Advice Line, where they answer questions from three early-stage founders about what they really want from investment deals and acquisitions.

Perfect Snacks: Bill and Leigh Keith

Jun 09, 2025·1h 26m

Bill and Leigh Keith had an extraordinary childhood, travelling the country in a school bus with their parents and ten siblings. Along the way, their dad fed them a homemade concoction…

Advice Line with Mark Ramadan of Sir Kensington's (June 2024)

Jun 05, 2025·51 mins

Sir Kensington’s co-founder and former CEO Mark Ramadan joins Guy on the Advice Line, where they work through business challenges with three early-stage founders.

Tatcha: Vicky Tsai (July 2020)

Jun 02, 2025·1h 17m

In 2008, Vicky Tsai walked away from a startup job and set out to rediscover herself on a trip to Japan. In Kyoto, she had an unforgettable meeting with a geisha,…

Advice Line with Steve Holmes of goba Sports Group

May 29, 2025·47 mins

Springfree Trampoline founder Steve Holmes joins Guy on the Advice Line, where they answer questions from three early-stage entrepreneurs. Plus, Steve’s tariff navigation guidance for businesses manufacturing products outside of the…

Calm: Alex Tew and Michael Acton Smith

May 26, 2025·1h 17m

As a young entrepreneur in the Wild West days of the internet, Alex Tew was drawn to meditation for its simple calming power. Together with fellow tech founder Michael Acton Smith–known…

Advice Line: Scaling Strategies

May 22, 2025·44 mins

This week, Guy is joined by Travis Boersma of Dutch Bros. Coffee, Michael Preysman of Everlane and Chris Ruder of Spikeball in a special “mashup” episode of Advice Line.

Tecovas: Paul Hedrick

May 19, 2025·1h 12m

Western wear is having a moment – and so is the upstart Western brand Tecovas. Founder Paul Hedrick is a Texan who realized that cowboy boots were either too expensive or…

Advice Line with RJ Scaringe with Rivian

May 15, 2025·52 mins

Rivian founder and CEO RJ Scaringe joins Guy on the Advice Line to answer questions from three early-stage founders. He also gets into how trade policies and shifting tariffs are impacting…

Substack: Chris Best and Hamish McKenzie

May 12, 2025·1h 18m

Substack was founded to create an escape vehicle for writers: Chris Best and Hamish McKenzie imagined a world where writers didn’t have to rely on legacy publications or corporate advertisers, but…

Advice Line with Richard Branson of Virgin

May 08, 2025·42 mins

Virgin Group founder Richard Branson joins Guy on the Advice Line, where they answer questions from three early-stage founders. Plus, Richard’s recent adventures in bungee jumping, ziplining, space exploration and more—all…

Whisker/Litter-Robot: Brad Baxter

May 05, 2025·1h 4m

Brad Baxter sidelined a promising career in the car industry to build a better cat litter box – an undertaking that embarrassed his kids and eventually prompted his wife to ask…

Advice Line with Luis von Ahn of Duolingo

May 01, 2025·47 mins

Duolingo co-founder Luis von Ahn joins Guy on the Advice Line to answer questions from three early-stage founders. Plus, Luis shares insights on how data can help entrepreneurs understand what their…

Hexclad: Danny Winer

Apr 28, 2025·1h 15m

Cookware is a $73 billion global industry - awash in all kinds of pots and pans. Like, if you’ve ever cooked scrambled eggs, you've probably used a non-stick frying pan. They’re…

Advice Line with Jonathan Neman of Sweetgreen

Apr 24, 2025·48 mins

Sweetgreen’s co-founder Jonathan Neman joins Guy on the Advice Line to answer questions from three early-stage founders. Plus, Sweetgreen’s plans to automate salad assembly in the coming years.

Snap: Evan Spiegel

Apr 21, 2025·1h 6m

What started as a design project for Stanford student Evan Spiegel quickly flourished into one of the most-used social media platforms in the world: Snapchat. It only took two years for…

Advice Line with Andy Dunn of Bonobos

Apr 17, 2025·48 mins

Bonobos co-founder Andy Dunn joins Guy on the Advice Line to answer questions from three early-stage founders. Plus, Andy shares the motivation for his latest venture, Pie—a new social app that…

Vizio: William Wang

Apr 14, 2025·57 mins

When Wiliam Wang started selling flat-screen TV’s, he used a winning playbook: partner with an efficient manufacturer, cut out the middlemen, and price your product as low as you can. William…

Advice Line with Peter Rahal of RXBAR

Apr 10, 2025·42 mins

RXBAR co-founder Peter Rahal joins Guy on the Advice Line, where they answer questions from three early-stage founders about positioning new products in competitive markets. Plus, Peter’s take on getting back…

Title Nine: Missy Park (October 2021)

Apr 07, 2025·1h 20m

As a college basketball player, Missy Park was lucky to grow up during the early era of Title IX, the 1972 law that created new opportunities for young women in sports.…

Advice Line with Jeff and Curran Dandurand of Jack Black Skin Care

Apr 03, 2025·48 mins

Jack Black Skin Care co-founders Jeff and Curran Dandurand join Guy on the Advice Line to answer questions from three early-stage founders. Plus, how the Dandurands are passing the entrepreneurial torch…

Misfits Market: Abhi Ramesh

Mar 31, 2025·1h 5m

While apple picking on a farm near Philadelphia, Abhi Ramesh learned that a massive amount of “misfit” produce goes to waste. He started running ads on Facebook to see if people…

Advice Line with Jeni Britton of Jeni's Splendid Ice Creams

Mar 27, 2025·46 mins

Jeni’s Splendid Ice Creams founder Jeni Britton joins Guy on the Advice Line to answer questions from three early-stage entrepreneurs. Plus, how Jeni’s newest venture Floura is tackling one of America’s…

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